This position is responsible for identifying, pursuing and managing any external brand partnership activations and securing exclusive partnerships for rue21. Work closely with PR agency to ensure editorial content and exclusive partnerships are securing placements and overall strategy is being executed to. Work alongside social media team to assist with influencer activations and in store events. Increase web traffic and customer engagement metrics aligned with broader marketing strategies. Work closely with paid advertising agency to identify wins and opportunities and stay on top of content and key promotions relevant to posting cadence. Develop keen sense of reporting and be able to identify strengths and weaknesses of the business.
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